SEO Services and Social Media Marketing
There is no doubt in the power of Facebook,google+, Twitter and so forth. Their ability to generate traffic can be unparalleled if done right. Yet I question the impact its influence has on search engine optimisation? There is so much importance placed on it that I question why sites that are not associated with any social profiles, still manage to rank high on search engines? Keep in mind, I will only discuss this topic based on my experience, others findings and a bit of logic. After-all search engines don’t reveal how social sites can help you. If we all knew the answer, think of its implications. Is the correlation between SEO and social media a factor that should not be ignored? Let’s start with these three scenarios in mind;
1) You can get people to add, like and share content directly from your website.
2) You can get people to add you directly on your social network site or from their social networks.
3) The third option emerges from third party sites and providers selling likes and fans.
Other methods do exist but those mentioned above are the most accessible. They also make it easier to target potential customers and visitors.
The analysis of social media marketing
So far, the power in social media sites seems to be generated from the authority and popularity. That is the more likes, shares, re-tweets and so forth you have, the more important your social networking becomes. Bear in mind these must stem from on page factors. That is, social signals at page level and social signals at domain level according to seo-moz findings. Visitors must add or like your site or share content that can be directly attributed to your websites’ domain. This is logical as search engines always look to satisfy users. Therefore if you have so many users sharing your content which in effect also spreads your domain link around, then yes, you deserve recognition. If they like your content then search engines will like you. Do not get it confused, spamming likes and tweets and re-tweets have not been proven to have a positive impact or correlation yet, but the make up of these social sites make them so authoritative that if you are lucky and follow certain steps you will gain from it. Continue reading to find out how to gain from it. In the continuation of his article you will further understand most of the implications associated with social media.
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